Recent Interview with Kate Russell
You may remember Kate from the BBC; many years ago when she did a story about this site. She helped to make the site very popular in the UK — so we all have her to thank for that!
Kate has launched a new book called Working The Cloud, where she just posted a recent interview with me. There is a lot about business and this sort of thing, not so much about the photography. But maybe you’ll still enjoy it if you want to hear about those sorts of matters. Here is a little snippet from it:
Pinterest is another huge success for you, but is there any reason for non-visual businesses to engage with it?
TREY: Pinterest is awesome. I think I have about five million followers there and it is 90% women. Women connect the world and make it work! I know this because I was raised by my mom and sister… so I am sensitive to these things, you see. Anyway, even if, as you say, someone has a “non-visual business”, then they should still use Pinterest to build a brand around people and passions associated with the product or service. Let’s say for example, err… maybe a non-visual-business is something like… errr… let me see here, thinking out loud… well it’s hard to think of one… okay how about an accounting firm. I can’t think of anything more boring or non-visual than that. You could post photos of things that people in the accounting firm are passionate about… and you can build a personal connection that way. Let’s say that Steve, who is an expert in Irish Intellectual Property Tax Law is really into collecting steampunk stuff. Well he could pin a lot of steampunk gizmos. And Sally, who is a real killer when it comes to Inheritance Law in the Isle of Man is into candle-making. She can pin a lot of pretty candles and nonsense like that into the firm’s Pinterest with her own little personal note. That will give the accounting firm more of a human face and a bit more personality.
Daily Photo – The Pink Sea Spray at Sunset
Behind this exploding wave at Big Sur is something that I have never seen before. Why didn’t I take a photo of it? It’s because taking a good photo of a pod of whales from the beach is almost impossible! At least, it appears to be impossible for me. I’ve never seen whales so close into the beach. Maybe it happens all the time around there, but I was quite surprised. Have you ever seen a pod of whales from the beach?