The Light Camera, Mark I

Officially Released, The Light Camera Mark I

More info at TheLightCameraApp.com — or a Direct iTunes link. in limited supply of 50,000!

Quickly, all you need to know is that the “cool” thing about this camera is that it has all real-time Live filters and effects, in addition to real-time edge detection and live sharpening. You can also use your fingers to adjust the intensity of the effect, move around lens flares, etc etc… it’s cool!

Tell All: (what’s really goin on here???)

Why did you do a Limited Edition App? Are you Crazy?!?

Why would anyone want to limit the upside? We didn’t do this with our other camera app, and it had over 1 million downloads… so, yes, I know it is a little crazy! And, I don’t know if anyone has ever done a limited-edition app, but here is my thinking, in case you were curious. I mean, I might as well be totally transparent about my motivations and desires and stuff, right?

So, I think this real-time edge-detection and sharpening feature is really cool. There are so many apps out there, and I wanted this one to be different and special. I love filters, and the idea of Live Filters is really cool… you know when you put on someone else’s funky sunglasses and everything looks kinda crazy-cool? That’s what this is like, but with more intense effects.

Anyway, I wanted people to actually try it and get excited about it. There are currently two pretty good working theories about marketing and stuff online… and if you want more info on this, read some of the books of Guy Kawasaki , Kevin Kelly, Gary Vaynerchuk or many other people out there!

Long-Tail – This is the idea that something might be niche and low price, but it continues to make money for years and years and years. This is what we did with our other apps… it’s neverending as long as you have a quality product.

Rarity – People do want what is rare. In many ways, this is the opposite of the “inifinte” supply of the Long-Tail above. If people can have something that others cannot, they just want it! It’s just the way humans are hardwired, as irrational as it may be. So, the idea that you can have an app that your friends don’t is, well, just kinda cool!

Combo-Theory – so, with this, I thought it would be fun to experiment and combine the two above into my Combo-Theory. _I think we can do something that has a Long Tail AND is Rare_. We’ll have The Light Camera: Mark I here until it sells out. At that point, we’ll look at the good/bad of the camera… what people liked and what people hated (we will of course fix bugs in free updates!)… and then we will improve upon everything for The Light Camera: Mark II, which will also be in limited quantities… then the Mark III, etc etc. We will continue this until we run out of ideas (hard to imagine) or if people get really tired of camera apps (also hard to imagine)! Anyway, this is the idea we are going for here.

Also, thank you very much to the team here at Stuck In Customs that helped out with this app – Mark Powell, Curtis Simmons, Will Kelly, Luke Lakatosh and more!

Logistically: How do you make something limited in the app store?
Okay, THIS is a problem! Hehe… for one, I don’t want to “remove” it from the app store, because then customers cannot get the free updates and bug fixes that I promised. So, instead, I just have crank up the price to something INSANE like $999 or however high it goes. I know, it’s kinda wierd… and people that arrive late will be thinking, “WTF!” And they may buy it for $999 and then write a horrible one-star review that says, “This app is NOT worth $999!” But, really, honestly, that’s okay… they can write a one star review for $999. I’m only kinda kidding… but… just thinking into the future of things that might happen.

Android Support?!?!? Let me head this one off at the pass! I already know I’ll get many questions about this. The GOOD news is that we have begun Android development of Stuck On Earth, the Free travel app ( www.stuckonearthapp.com)! But our Android team is small, and execution is the problem. Personally, I am an Android user (!!), so I am very anxious to get all these apps on the Android ASAP. Like you, I know that Android is

Daily Photo – On Top of the Disney Fantasy

This was my first Disney cruise, so I don’t know if I was lucky with the clouds, or if they are usually full of oceanic-drama. I know some of you in the audience are big ocean-sailing-boat people, so you would know…

What you see here is one of the “Adult Only” areas of the ship. I was surprised that there were many of these areas spread around, and at least three pools just for grown-ups. It was a nice surprise! 🙂

On Top of the Disney Fantasy

Photo Information

  • Date Taken2016-08-12 06:02:00
  • Camera
  • Camera Make
  • Exposure Time
  • Aperturef/8
  • ISO200
  • Focal Length14mm (14mm in 35mm)
  • Flashflash did not fire, compulsory flash mode
  • Exposure Programaperture priority
  • Exposure Bias

Hard Drinking on a Disney Cruise

Gelaskins and Trey Ratcliff

Well, I guess that is Gelaskins and Me — check out that link if you are looking for some goodies for your mobile device! 🙂

Daily Photo – Hard Drinking on a Disney Cruise

I guess if that is what you want to do on a Disney Cruise, this is the place to do it. What an amazing bar this is! This is the second photo I posted from this location, and it shows another one of the dynamic backgrounds that swap in and out every few minutes.

I spent most of my time up very close to the screens. Not only do they change — but they are also fully animated, showing all the traffic of cars and pedestrians as they move around the city.

Hard Drinking on a Disney Cruise

Photo Information

  • Date Taken2016-08-12 06:02:06
  • Camera
  • Camera Make
  • Exposure Time
  • Aperturef/4
  • ISO200
  • Focal Length22mm (22mm in 35mm)
  • Flashflash did not fire, compulsory flash mode
  • Exposure Programaperture priority
  • Exposure Bias

The View from the Contemporary Resort

Disney Fireworks

Which of the Disney firework shows are your favorite? They have one at all the parks except Animal Kingdom (I think). I’ve seen and photographed them all many times…

Daily Photo – The View from the Contemporary Resort

After I got off the cruise, we spent a few nights in Disneyworld. I had not stayed in the Contemporary since I was a little boy, so it was kind of fun to be back again.

We had a great room with this view out the window. I was only there in the room one night to capture this scene off the balcony, so I tried to make the most of it!

The View from the Contemporary Resort

Photo Information

  • Date Taken2016-08-12 06:03:28
  • Camera
  • Camera Make
  • Exposure Time
  • Aperturef/5.6
  • ISO200
  • Focal Length122mm (122mm in 35mm)
  • Flashflash did not fire, compulsory flash mode
  • Exposure Programaperture priority
  • Exposure Bias

The Shuttle Machine

Segment on Fox News

Here is part 1 of something I did with Fox News. I know many of you saw it live, but in case you missed, click play below! 🙂

No More Space Shuttle

It’s kind of a bummer, eh? I wish NASA had something exciting on the heels of the space shuttle to get everyone excited. Surely they have designed some awesome new ships… let’s see them and get ’em up there! 🙂

Daily Photo – The Shuttle Machine

I went out to the launchpad during the “retraction event” which is quite exciting. Well, it’s kind of exciting because it’s all in slow motion. The unit retracts very very slowly – so slowly you barely even notice it. The whole thing takes over an hour, but it’s still pretty cool.

About halfway through, I got the feeling that the shuttle was intertwined into this huge, hulking machine, and that is when I grabbed this shot.

The Shuttle Machine

Photo Information

  • Date Taken2016-08-12 06:03:31
  • Camera
  • Camera Make
  • Exposure Time
  • Aperturef/6.7
  • ISO100
  • Focal Length230mm (230mm in 35mm)
  • Flashflash did not fire
  • Exposure Programaperture priority
  • Exposure Bias

The Sphere of Influence

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Daily Photo – The Sphere of Influence

I thought this sphere was so unusual when I saw it the first time. There’s a radar under there, but the design of the housing is pretty cool and modern… And it sits in the middle of an awesome adults-only swimming pool on the front of the Disney Fantasy… very cool.

The Sphere of Influence

Photo Information

  • Date Taken2016-08-12 06:03:55
  • Camera
  • Camera Make
  • Exposure Time
  • Aperturef/8
  • ISO200
  • Focal Length14mm (14mm in 35mm)
  • Flashflash did not fire, compulsory flash mode
  • Exposure Programaperture priority
  • Exposure Bias

The Towering Ships

Disney Cruise Lore

So, I am not one with the “cruising culture” by any means. And, I was shocked (and somewhat entertained) to find out that such a deep subculture exists!

Since we were on the maiden voyage of the Disney Fantasy, we discovered that there were a great many people on this boat that had been on at least a dozen other Disney cruises. A dozen! And they had everything figured out — I mean everything. And they weren’t afraid to tell you. Oh no. Give them two seconds of silence, and they’ll spit out facts about the ports of call of the Disney Dream in May of 2009. They were like baseball statisticians, effortlessly spouting out Cy Young winners from 1972 and the W-L record of the Cleveland Indians from the same year.

And it was in this environment I found myself when these two great Disney ships docked together in Mexico. This was a Big Deal. I had at least five other somewhat annoying couples come up to me and offer up information about how rare this event is, and then they would recite the dates of all other ship-meetings.

To me, it was just cool to see two huge ships together over a narrow dock…

Daily Photo – The Towering Ships

So I got down to the end of the pier and aimed the 14-24 pretty high. There’s no way to get around the “leaning lines” — but that all adds to the overall effect. And, believe, me, standing down there, you feel the immense weight of them all about to topple over.

If you look up at the Disney Fantasy on the right, you can see where the waterslide juts off the edge of the ship…

HDR Photo

Swabbing the Decks

Closing Presentation, broken down by question…

I had a nice person break down the closing Google+ event with timestamps. I know some people have particular questions or interests within here… You can see them all below the video.

[0:00:00 – 0:10:27]
Slideshow Presentation – quality on recording is CRAPPY – best quality at http://goo.gl/fo4hm.

[0:10:41 – 0:12:07]
Scott Kelby opening remarks; Trey Ratcliff introduction.

[0:12:07 – 0:17:39]
Trey introduces Hangout Panel participants.

[0:19:58 – 0:23:43]
Fast-moving technology, future of computational photography.

[0:23:43 – 0:25:38]
Post-processing images; photograph as a sketch; taking the shot is the beginning of the journey; some photographers’ resistance to post-processing

[0:25:41 – 0:27:20]
Trey’s recommended books… featuring one from +Patrick Rothfuss

[0:27:31 – 0:29:08]
Being alone with the music; enjoying the journey of post-processing; left-brained clever photographers and how to unlock the right brain; music making things cinematic.

[0:29:24 – 0:32:06]
New photography mediums; something beyond HDR; being pigeonholed as “HDR Guy;” Socratic reductionism; new kind of photo between a photo and a video; capturing fleeting moments.

[0:32:10 – 0:32:45]
What would superpower be?

[0:33:37 – 0:36:06]
Travel and family relationships; “strange brain” when alone; balance of art, family, business, friends.

[0:36:13 – 0:37:02]
New Zealand move and reasons.

[0:38:51 – 0:43:30]
Dealing with trolls and naysayers; strong-emotion people, extreme joy and extreme sadness. (Asked by Brian Rose).

[0:43:51 – 0:45:00]
HDR hate/love; photographs that shouldn’t be taken but justified through HDR.

[0:45:18 – 0:47:37]
Trey’s paintings; inspiration for painting; Impressionists; challenging status quo.

[0:47:54 – 0:51:16]
Replicating success; evolution vs. splintering of photography.

[0:51:24 – 0:53:21]
Mirrorless cameras.

[0:53:21 – 0:54:53]
Showing up to a paid gig with a small camera; selling clients on portfolio.

[0:54:55 – 0:55:02]
Clarification on still using D800; transitional hinterland.

[0:55:50 – 0:59:26]
What can we do together as a community going forward? Exciting time in history; best “NOW” ever; Internet like a brain; building out the right brain of the Internet and establish the art and culture of the Internet; Decade of the Artist;

[0:5

Daily Photo – Swabbing the Decks

The Disney Cruise aboard the Fantasy had deck after deck after deck – something was always happening – everywhere! It was pretty stimulating as a photographer to try to figure out where to be at different times.

This is the deck where the running track is. It goes around the outside of the ship, and I like to run so I was out there almost every day. I noticed around a certain time that these guys come out in yellow outfits to swab them down. So I made a point to get out there the next day and set up for this image.

Swabbing the Decks

Photo Information

  • Date Taken2016-08-12 06:04:17
  • Camera
  • Camera Make
  • Exposure Time
  • Aperturef/4
  • ISO100
  • Focal Length15mm (15mm in 35mm)
  • Flashflash did not fire, compulsory flash mode
  • Exposure Programaperture priority
  • Exposure Bias

France in Epcot

The new Photoshop CS6 – what is your “line”?

Like you, I’ve been watching the videos of CS6 and playing with it myself. (notice the important “it” in that sentence)

Things are gettin’ a little crazy with post-processing eh? What are your limits for what you’ll do with your photos? It’s a very personal thing… I won’t judge you… I’m just interested! Here’s my post-processing line (which I reserve the right to change at any time):

I will:

  • I will remove things like lightposts or ugly animals or tourists wearing Spice Girls T-shirts
  • I will use HDR to bring out the colors in the shadows and dial back bright areas
  • I will sharpen to bring emphasis to one area or another
  • I’ll take multiple exposures on a tripod and fix one area of a photo with another exposure

I will not:

  • I will not take a foreign object from one photo and put it into another (like pasting a moon over a mountain)
  • I will not take a sky from one photo and paste it into the landscape of another

I might:

  • Use the new Content-Aware-Move in CS6. I can’t decide! It’s a slippery slope. For example, in the photo below, I had to work so hard to find and frame these boulders in this EXACT way. Man, it would have been so easy just to go to an easier location and then re-arrange the boulders using CS6 Content-Aware-Move. But maybe that doesn’t even matter! I can’t decide… And it is soooooo slippery… If I will allow myself to “Move a Boulder 10 feet” — then maybe I would also also “Move a Moon Behind THAT Mountain” — then maybe I would also…. well… where does it stop? It’s almost like I am 6-years-old and moving stickers around a sticker book! Hehe… I’m confused… my “line” is constantly being challenged… like the border between two countries in a good game of Civ!

Daily Photo – France in Epcot

These little fabrications of countries around Epcot try really hard at being authentic, and they are often quite successful!  Sometimes bits and pieces here are a little cheesy, but I get the sense that the people that build, model, and landscape these things put a lot of time and effort (and love) into it.  I’m sure it gets down to the detail of trying to choose the right kind of fonts for the clock.

This evening was a particularly lucky one because of the clouds and the light in the sky.  This situation is so rare that I went photo-crazy for about 15 minutes while it lasted!

HDR Photo<

After the Blast Off

Other Rocket Photos and Richard Branson

So, if you know Richard Branson, show him these NASA Photos…  Tell him you know me and you want to get us together so I can take photos of his rocket ship.  I don’t know the guy yet, but I have a feeling we’d get along well.

Daily Photo – After the Blast Off

One thing that impressed me after the shuttle took off was the shadow across the top of the clouds.  I had never seen anything like it, and it was completely unexpected.  Of course, it makes perfect sense, but it’s one of those little after-the-fact-obvious things that makes you happy.

I have another offer to jump out of a plane with the US Army Golden knights DURING an upcoming rocket launch… and I can take photos on the descent.  That sounds pretty dang awesome and tough!

After the Blast Off One thing that impressed me after the shuttle took off was the shadow across the top of the clouds.  I had never seen anything like it, and it was completely unexpected.  Of course, it makes perfect sense, but it’s one of those little after-the-fact-obvious things that makes you happy.I have another offer to jump out of a plane with the US Army Golden knights DURING an upcoming rocket launch… and I can take photos on the descent.  That sounds pretty dang awesome and tough!- Trey RatcliffClick here to read the rest of this post at the Stuck in Customs blog.

Sony NEX-7 Review

Live Show Tonight – all about the Sony NEX-7 Camera

Miss the live show? Be sure to subscribe to the video Podcast to get it!

Tonight’s show is all about the Sony NEX-7 Camera. Watch live at 7 PM PT on Live.TWIT.tv – see you soon!

The Sony NEX-7 Review

The new review is up! See the Sony NEX-7 Review.

I bought one a few weeks ago and have been using it quite a bit. I really like the camera! Below is a scene from the Indiana Jones Show at Disneyworld. I was sitting back in the audience, and I used the kit lens to zoom all the way in as close as I could. I could crop and still get an image that was 5200 pixels across!

Since I was able to take so many photos so quickly, I was able to pluck out the frame that had the most interesting action — when the big German guy flipped up Indy into the air…

Indy via Sony NEX-7The new review is up! See the Sony NEX-7 Review.I bought one a few weeks ago and have been using it quite a bit. I really like the camera! This is a scene from the Indiana Jones Show at Disneyworld. I was sitting back in the audience, and I used the kit lens to zoom all the way in as close as I could. I could crop and still get an image that was 5200 pixels across!Since I was able to take so many photos so quickly, I was able to pluck out the frame that had the most interesting action -- when the big German guy flipped up Indy into the air...- Trey RatcliffClick here to read the rest of the post at the Stuck in Customs blog.

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